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Arthur D. Little Report - Lost & Found
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In 1999, the National Association of REALTORS®
commissioned the Arthur D. Little company (Cambridge, Mass) to provide a study
of the Real Estate Industry.
NAR's Business Environment Study examines
forces of change impacting the real estate industry, particularly technology.
The study presents possible scenarios and describes the potential impact on the
organization and the real estate industry. This report is great resource showing
how technology and the consumer will change the business model and execution of
the real estate transaction.
To review this 41 page report, click on
the icon link below. You must be a NAR member with a login username and
password.
After login, you will be taken to the Arthur D. Little
Business Environment Study page. Click on the icon link to download and view the
Microsoft PowerPoint presentation.
Another great resource
for market research is Gomez Advisors, Inc.
Gomez Advisors' Market
Research studies are detailed examinations of a specific e-commerce industry,
trends and consumer needs and preferences. This research demonstrates the
potential market opportunity and describes profiles of potential customer types.
Please review the Online Real Estate Survey 2.0 and State of Online Real Estate.
http://www.gomezpro.com/welcome/market_research.asp
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